Use of social networks: young people desert Facebook, in favor of Instagram and Snapchat

A study by the Edison Research Institute looked at the uses of social networks by American Internet users. Global trends in the uses of social networks in the USA. Credits: Edison Research More than 1,500 people aged 12 and over  Rajput Status vediostatus.com Hindi | Royal Rajput Status | Rajputana Status In English | Rajput Attitude Status | Rajput Love Status | Rajput Shayariresiding in the United States answered questions about their social media habits. Overall, Edison Research estimates that 223 million Americans use social networks, or 79% of the population. Among them : 61% use Facebook 39% are on Instagram 31% on Pinterest 31% on Snapchat 22% on LinkedIn 19% on Twitter 18% on WhatsApp Compared to previous years, Facebook attendance is down (67% in 2017 against 61% today), just like that of Twitter (23% in 2017, 19% in 2019). Instragram is the social network that is seeing the most growth in recent years: from 34% of users in 2017, it is now 39%. The growth of Pinterest and Snapchat are more timid when LinkedIn remains stable (22%). 17 million users on Facebook Already affected by the growing disinterest of young people for its platform, the scandal Cambridge Analytica of Facebook has not improved its attendance among 12-34 years. The uses of Facebook are decreasing among young people. Credits: Edison Research From 79% in 2017, they are only 62% today to visit Facebook regularly. In the space of 2 years, Facebook would have lost about 17 million users aged 12 to 34, where the 35-54 age group remains stable (69%) and that of 55 years and over increases. Instagram and Snapchat remain the most popular platforms for young people. 35-54 and Rajput Status vediostatus.com Hindi | Royal Rajput Status | Rajputana Status In English | Rajput Attitude Status | Rajput Love Status | Rajput Shayari over 55 are more often on Facebook, Pinterest and LinkedIn. Trends in uses on social networks by age group. Credits: Edison Research Globally more women on social networks If we dwell on parity in the uses of social networks, we notice that women are generally in the majority. Users between the ages of 12 and 34 are the only place to approach parity on Facebook, Instagram and Twitter. Women use the most social networks. Credits: Edison Research It can be seen that Pinterest has a large female audience (around 75% of women and 25% of men in all age categories combined) and that men are the majority only on LinkedIn (54% of men between 12 and 34). years, 58% of the 35-54 years and 62% of the over 55s).